Excellence in sales, service and customer experience recognized

Jim Chale, president of Melody Motors in Marysville, proudly holding the Ford Motor Company 2010 President’s Award. - Yves Michaud
Jim Chale, president of Melody Motors in Marysville, proudly holding the Ford Motor Company 2010 President’s Award.
— image credit: Yves Michaud

Melody Motors in Kimberley was recognized by the Ford Motor Company of Canada with the 2010 President’s Award. “Earning the President’s Award signifies our entire staff’s dedication to delivering superior custimer satisfaction day in and day out,” states the dealership’s president, Jim Chale.

Melody Motors, which is located in Marysville, is one of only a handful of dealerships across Canada, singled out by the motor company for demonstrating outstanding achievements. This includes the areas of sales, service and customer satisfaction in 2010.

Ford of Canada introduced the award in 2000. Dealers become eligible through excellence in dealership operations and exceptional customer feedback through survey responses, related to their sales and service satisfaction as well as overall dealership experience.

“The President’s Award is a testament of our gratitude to those dealers who are committed and excel in delivering the highest quality of service,” explains Al McCormick, Canadian vice president of Ford’s customer service division.

“I couldn’t be more proud to receive this recognition, especially since it comes from the people we value most - our customers,” beams Chale.

2010 also marks the first time in more than 50 years that Ford of Canada was the best-selling manufacturer in the industry.

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