Cheryl Webb, Kootenay Women’s Show sponsor

Cheryl Webb, of Wells Photographic Design, holding an ideal that inspires her for the 2014 Kootenay Women’s Show to be held at the St. Eugene Golf Resort & Casino. - Photo Wells Photographic Design
Cheryl Webb, of Wells Photographic Design, holding an ideal that inspires her for the 2014 Kootenay Women’s Show to be held at the St. Eugene Golf Resort & Casino.
— image credit: Photo Wells Photographic Design

With Speak Your Mind, the Kootenay Women’s Show quickly approaching, it is important that people get to know some of the strong women behind the businesses that have invested in platinum-level sponsorship of the event.


Cheryl Webb, a partner in Wells Photographic Design with Len Waddell, is proud to note that the studio is celebrating its 65th anniversary this year.

Q: When did you buy the business?

A: It was founded by George Wells, and my father bought it in the 60s. Eventually, I had to bid for the business and I won. And I knew the business. I started cleaning lab tanks and toilets and doing the grunt work in the darkroom when I fell in love with it. The art, to see how it affected families and the creativity spoke to me. To be able to freeze that moment in time is amazing.

Q: What is it like for a woman in your field?

A: When I started there was only one other female photographer in my city. Back then, there was always a female assistant. When I started everyone was surprised that I made the leap to photography.

It was totally a man’s world. This whole business is very math and science based. Sort of a man’s world—women didn’t do that back then. Now women outnumber men in our field.

Q: What is the best part of what you do?

A: The look on someone’s face when they pick up their portrait. When they see it and see we have captured their essence. Pictures are forever. The images I create today, someone will sit down and in 50 years talk about it with their grandchildren.

Q: Do you have a personal hero?

A: My hero is not some Superwoman or larger than life character, it is the woman with the courage to fight a breast cancer diagnosis, the individual who stands up for their convictions, a volunteer who gives up the little free time they have to help others and make a difference. It’s the people who give selflessly of themselves. It’s parents who are inspirational and empower their children to be everything they can be; these are the parents I had.

You can visit for more information on Wells Photographic Studio.

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